What is Walmart Open Call?
Walmart Open Call is a program where companies with shelf-ready products that are made, grown, or assembled in the USA can apply to pitch their items to Walmart. Walmart’s goal is to support U.S. jobs and the U.S. economy by giving domestic suppliers of any size the opportunity to present.
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In addition to giving suppliers the chance to meet face-to-face with Walmart buyers, Open Call has evolved into an event with valuable educational opportunities for prospective suppliers. These programs can help entrepreneurs learn important industry information that is often known only by long-time suppliers or those working in closely related industries. Open Call is an annual program that typically takes place in October, with submissions usually due in July.
Why Is Open Call Important?
Getting a meeting with Walmart can be challenging. Timing, buyer access, and shelf space availability can all be major obstacles. Walmart Open Call creates an opportunity for Walmart to help level the playing field.
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Walmart has recognized that larger companies can sometimes have an intrinsic advantage, and Open Call is one way to create opportunities for companies that may need a little more support to get started.
Where Can I Find More Info?
Walmart has a dedicated portal focused on jobs and manufacturing in the U.S., which includes information about Walmart Open Call.
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Visit the official page here:
Walmart Annual Open Call
How Can OCM Help?
Are you planning to apply for Walmart Open Call? Did your company receive a meeting or contract opportunity through Open Call? OCM has worked with and consulted for companies that have successfully landed in Walmart as a result of the Walmart Open Call process.
If you are a U.S. company with a product you believe would be a good fit for Walmart, this could be your opportunity.
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We’re here to help with:
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Buyer presentations
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Logistics
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Packaging and labeling
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Item setup
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Sales reporting
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And much more
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Your company is here to make great products, and OCM is here to help make sure the right preparation is in place so you have a path to success.